ChatGPT first, then AI Overviews and Perplexity
Private investors ask ChatGPT; Google AI Overviews and Perplexity follow. We add Claude and Copilot for B2B finance.
GEO agency · Finance
GEO agency for finance: be the provider AI compares and picks
Archipel is a GEO agency for finance companies: we get your brand cited by ChatGPT, Claude, Gemini and Google AI Overviews when investors and businesses ask them which fund, wealth manager, financial advisor or broker to choose. Free audit and setup, then from €990 per month excl. VAT, in English across Europe and North America.
Updated
42.8%
of AI-cited sources on finance questions are rankings (Archipel Observatory)
55.6%
of Perplexity finance sources are rankings and comparisons
15.4%
of Google AI Overviews finance sources are YouTube
€990
per month excl. VAT, starting price
Buying questions
What investors and CFOs ask AI engines
Financial choices are compared at length, and AI engines now do the comparing. These are the kinds of buying questions we track, never investment advice questions.
- "What are the best SCPI management companies for commercial real estate?"
- "Which independent wealth manager should I choose in Paris?"
- "Which factoring company works with small and mid-sized businesses?"
- "Which broker should I use for borrower insurance on a mortgage?"
- "Which real estate investment funds have the best track record in Europe?"
- "Which financial advisory firm specializes in business owners?"
Data
How AI engines answer finance questions
According to the Archipel Observatory, July-October 2026, finance and wealth management totals 17,927 answers from ChatGPT, Google AI Overviews and Perplexity. Rankings and comparison pages make up 42.8% of cited sources, the second-highest share of the nine sectors, up to 55.6% on Perplexity and 39.8% on ChatGPT. Reviews and directories weigh only 0.1%.
Google AI Overviews appears on 83.1% of finance buying searches, and YouTube makes up 15.4% of what it cites: videos that explain your offers count. Finance answers are the longest of all sectors, with a median of 345 words and 412 on ChatGPT. Most of this data comes from French-language questions. See the full finance and wealth management data.
What we do
Our AI search optimization program for finance
Comparison pages
We get you into the comparisons of your product category where you are missing, by contacting their publishers. Authority and citations, never paid backlinks.
YouTube
Explainer videos on your products and approach: YouTube is 15.4% of Google AI Overviews sources in finance.
Precise, compliant content
Long, factual pages on fees, strategy, risks and process, written in your voice and approved by your compliance team in the client portal. GEO content.
Technical
Product pages readable without JavaScript, structured data, llms.txt. Technical and llms.txt.
Satellite sites
Our in-house method, reserved for clients. We do not explain it; we show its effect.
Clients
Finance companies we work with
See all our clients.
| Client | Activity | What we work on |
|---|---|---|
| Atland Voisin | Commercial real estate SCPI management company | GEO audit and content, Google Ads, SEO |
| Kereis | Insurance brokerage group (borrower, health, protection) | GEO audit and content |
| Cash Flow Conseil | Factoring company | Google Ads, landing pages, tracking, CRM, training |
International
In English, across Europe and North America
Investors compare providers across borders, often in English. We track prompts by country and language and work in English and French with clients across Europe and North America.
Pricing
How much does GEO for a finance company cost?
The GEO audit and setup are free. The program starts from €990 per month excl. VAT, with a 6-month commitment and the tracking tool included. Price depends on how competitive your category is, the number of prompts, countries, languages and engines. See our pricing.
FAQ
Frequently asked questions
What does a GEO agency for finance do?
A GEO agency for finance gets your fund, firm or service recommended when investors ask ChatGPT, Perplexity, Gemini or Google AI Overviews which provider to choose. It tracks those questions, then works on comparison pages, YouTube, your content and the sources AI engines read.
Do rankings matter for finance in AI search?
Yes, a lot: rankings and comparisons make up 42.8% of AI-cited sources on finance questions, and 55.6% on Perplexity, according to the Archipel Observatory.
Which AI engine matters most for wealth management?
For wealth management aimed at private investors, ChatGPT matters most, followed by Google AI Overviews and Perplexity, which relies most on comparisons.
Is AI search optimization compatible with financial compliance?
Yes. Every piece of content is approved by your team in our client portal before publication, and AI search optimization relies on factual pages, not promises of returns.
How much does GEO cost for a wealth manager or fund?
At Archipel, GEO for a wealth manager or fund starts from €990 per month excl. VAT, with a free audit and setup, a 6-month commitment and the tracking tool included.
Do you work with finance companies outside France?
Yes. We work in English with finance companies across Europe and North America.
Shall we get started?
Free GEO audit: your rank on ChatGPT, Claude and Google AI Overviews, your competitors and your first actions. Reply within half a business day.