SaaS · Europe and United States · client since 2026
PlayPlay: From international paid media to GEO
“We run their campaigns on both sides of the Atlantic, and now we are teaching AI engines to recommend them.”
Updated
The client
PlayPlay, in brief
PlayPlay: video and visual creation platform for businesses. Sector: SaaS. Markets worked with Archipel: Europe, United States. Archipel client since 2026.
Our work
From international paid media to GEO
We manage PlayPlay’s Google Ads and LinkedIn Ads campaigns in Europe and the United States: account structure, targeting by market, creative and day-to-day optimization. Since October 2026, we also work on its GEO: an audit of the prompts in its market, then content so that ChatGPT, Claude and Google AI Overviews recommend it when a prospect looks for a video creation tool.
Channels
What we run
AI search
The engines we track
As part of the GEO engagement, PlayPlay’s visibility is tracked on ChatGPT, Claude, Gemini, Copilot, AI Overviews, prompt by prompt, in Archipel’s tracking tools (Profound or Peec AI).
We do not publish our clients’ numbers without their written consent. To talk about them in person, request your free GEO audit or book a call.
Shall we get started?
Free GEO audit: your rank on ChatGPT, Claude and Google AI Overviews, your competitors and your first actions. Reply within half a business day.